Trophy Blog #96 ~ In 2013 I attended a breakfast meeting about the roll out of Super Fast Broadband being installed across the country. Our MP Nigel Adams gave us some information on how it can improve internet coverage and how business can improve from it. You may have noticed the Green cabinets being installed in a street near you. These are the Broadband hubs doing all the work. North Yorkshire has been one of the most successful, but also challenging areas to cover. The governments plan is to have 100% of all residential and business premises in North Yorkshire to have broadband by 2017. This includes all the farms and villages across the Moors. Already 110,000 premises now have improved access of 25mps or more. The focus now is to increase effects on the 10% of really rural areas that are miles away from our main city of York and towns such as Bridlington and Malton. A separate innovation fund involving millions of pounds has been set up to focus on the exceptional engineering and logistics needed to supply a farm or village off the beaten track. The village of Burn near Selby, had a reasonable service a few years ago, but when the kids came home from school and logged onto facebook and online computer games those levels dropped. Now the new cabinet is in the village, it has given everyone the same level of service. This level stays the same all the time, rather then dipping in and out. Another part of the broadband roll out has been helping businesses in the area. I've been on two of these master classes myself and gained all sorts of advice and guidance which I have used in my everyday business.